Learning Task Fourteen: Poster Design

I am extremely new to photoshop, so I was not able to figure out every design element, but I muddled my way through to design something I was happy with. I was very careful not to 'over' design the poster. I chose the font AR BERKLEY because I liked the script and felt it was poetic. I chose a gold palette because the proverb talks about gold and I wanted to reflect this. I designed the layout so the proverb was 'caged in' just like the proverb talks about. The focus is obviously the proverb so I centred it and gave it the biggest and boldest font on the poster. Unity is displayed creating identical font size and colour at the top and bottom of the poster.

Learning Task Thirteen: Good and Bad Type

Good Type 1

This is great type because it looks bubbly like the chocolate.



Good Type 2

This type is Asian inspired and fits perfectly with the Asian style cooking sauce.


Good Type 3

This type is clever because the M looks like an oven element which fits perfectly with the cooking theme of the show





Good Type 4

This type is clever, see how the J and E seem to 'reject 'each other like the name of the store suggests?


Good Type 5

This t shirt is a tattoo inspired and 'gothic' design which suits the lettering well. The lettering seems almost evil like the design. The E looks particularly evil.



Bad type 1

The type is just plain boring.

  Bad Type 2

I had to add two pictures for this image because I thought it was that bad. The type in the business name (the most important piece of information) is way too small and barely recognisable on the flyer, not to mention the layout and focus.. but that's another subject.

Bad Type 3

This type is boring and quite unsuitable (I thought) for promoting the performing arts. The type should be more creative and fun.

Bad Type 4

I thought this type was interesting, but not in a good way. It appears that the type has been hand written. It is messy and unappealing.


Bad Type 5

This type is simply too hard to read. I could not make out the name of the cottage until I looked at it for a good 5 minutes.

Learning Task Eleven: Typeface Panel

Lucinda is the extended family of related typefaces designed by Charles Bigelow and Kris Holmes in 1985.There are many variants called Lucinda, including scripts (Blackletter, Calligraphy, Handwriting), serif (Fax, Bright), and sans-serif (Sans, Sans Unicode, Grande, Sans Typewriter. Lucinda can be used quite widely in design from special events using blackletter to report writing using Lucinda Bright.

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Learning Task Ten: Sketching Layouts

Website Layout

Club Newsletter Layout

Business Card Layout

Learning Task Nine: Gutenberg Diagram

I chose this magazine cover because it is a great representation of the Gutenberg flow. The eye enters the page at the top left hand corner (the primary optical area) and is drawn down towards the bottom right hand corner (the terminal anchor). The text in these areas are bold and bright in colour, which draw the reader towards these areas. It is also worth noting that the barcode (a necessary but less important aspect of the cover) is located in a dead spot.

Learning Task Eight: Grid Layout

Magazine Grid Layout 1

Magazine Grid Layout 2

Dvd Cover Grid Layout

 Business Card Grid Layout

Design without a grid 1

Graphic designer David Carson designed this piece titled 'Father of Grunge' size 1192x846. The piece appears not to have a grid because the items on the page have no alignment whatsoever.


Design without a grid 2

Graphic designer David Carson also designed this magazine cover for Ray Gun magazine. The design style fits this alternative music and lifestyle magazine perfectly but there does not seem to be a grid system in place as there are no evident columns.

Learning Task Seven: 50 Pumpkins